Blog
Azimo vs TransferWise​

Azimo vs TransferWise​

In our increasingly connected world, sending money across borders has become a common necessity for millions of people. Whether supporting family abroad, managing international business transactions, or handling overseas investments, the demand for reliable money transfer services continues to grow. Azimo and Wise (formerly TransferWise) have emerged as prominent solutions in this space, each offering unique advantages for international transfers.

February 20, 2025

Understanding the Origins and Evolution of Azimo and Wise

Azimo began its journey in 2012 as a UK-based financial technology company with a clear vision of transforming international money transfers. The platform has grown significantly, now serving customers across 195 countries with support for over 60 currencies. Their approach focuses on creating accessible financial services for everyone, particularly addressing the needs of individuals sending money to family members abroad.

Wise, established in 2011, has transformed from a simple money transfer service into a comprehensive financial technology platform. The company's rebranding from TransferWise to Wise in 2021 reflected its expansion beyond just money transfers, incorporating multi-currency accounts and business solutions. This evolution demonstrates their commitment to solving broader financial challenges in the international money movement space.

Fee Structures and Exchange Rate Comparison

The cost of international transfers represents a crucial factor in choosing between these services. Azimo implements a variable fee structure that adapts to transfer destinations and amounts. Their pricing model combines fixed fees starting from £0.99 with exchange rate markups ranging from 0.1% to 2.25%. This approach often results in competitive total costs for smaller transfers, particularly to regions with limited financial infrastructure.

Wise takes pride in its straightforward pricing approach. They maintain a consistent policy of using the mid-market exchange rate, adding only their clearly stated fees on top. This transparency helps users understand exactly what they're paying for each transfer. The fee structure consists of a small fixed amount plus a percentage of the transfer value, which varies by currency pair.

Transfer Speed and Processing Times Between Platforms

Money transfer speed can significantly impact user decisions, especially in time-sensitive situations. Both services offer varying delivery times depending on several factors:

  • Azimo provides instant transfers for specific corridors, particularly with mobile wallets
  • Wise delivers 40% of transfers instantly, with most completing within 24 hours
  • Both services typically process bank transfers within 1-3 business days
  • Weekend and holiday processing times may extend standard delivery windows

The actual transfer speed depends heavily on the destination country, chosen payment method, and local banking systems. Azimo excels in rapid transfers to mobile wallets and cash pickup locations, while Wise maintains consistent delivery times for bank-to-bank transfers.

Global Reach and Currency Support Analysis

Understanding the geographical coverage and currency options proves essential for users with specific transfer needs. Azimo's extensive network spans 195 countries and supports 60 currencies, making it particularly valuable for transfers to developing regions. Their service includes:

  1. Direct bank deposits to most major financial institutions worldwide ensure reliable fund delivery to established banking systems.
  2. Cash pickup services at over 300,000 locations provide flexibility for recipients without bank accounts.
  3. Mobile wallet transfers enable instant delivery to popular digital payment platforms in various countries.
  4. Home delivery services in select regions offer additional convenience for recipients.

Wise operates in 80 countries with support for 50 currencies, focusing primarily on major economic corridors. Their service emphasizes reliability and transparency in these established markets, providing consistent delivery times and competitive rates for frequent users.

User Experience and Digital Platform Capabilities

The digital interface and user experience significantly influence customer satisfaction with money transfer services. Azimo has developed an intuitive platform accessible through web browsers and mobile applications. Their interface supports nine languages, accommodating users from various backgrounds. The registration process requires standard identification verification while maintaining simplicity for regular users.

Wise's platform demonstrates exceptional attention to user experience design. Their interface presents complex financial information in an easily digestible format, helping users understand exact costs and timing before confirming transfers. The platform supports twelve languages and provides detailed transfer tracking, ensuring users remain informed throughout the process.

Both services maintain high security standards with two-factor authentication and data encryption. Their mobile applications receive regular updates, incorporating user feedback and new features to enhance functionality and ease of use.

Customer Support and Service Resolution

Professional support remains crucial for financial services, particularly when handling international transfers. Azimo provides customer service through multiple channels during business hours. Their support team assists with transfer inquiries, account issues, and general questions. Response times typically range from a few hours to one business day, depending on the complexity of the issue.

Wise maintains an extensive support infrastructure with dedicated teams across multiple time zones. Their comprehensive help center addresses common questions, while direct support channels handle specific issues. The platform's automated systems provide regular updates about transfer status, reducing the need for customer service intervention.

Business Solutions and Additional Features

Both platforms have expanded beyond basic money transfers to serve diverse financial needs. Azimo focuses on features that enhance their core transfer service:

  • Mobile airtime top-ups for international phone numbers
  • Regular transfer scheduling for recurring payments
  • Flexible delivery options including cash pickup
  • Business accounts with higher transfer limits

Wise offers a broader range of financial tools and services. Their multi-currency account functions similarly to a local bank account in multiple countries, allowing users to hold and manage various currencies. The Wise debit card enables direct spending from account balances at competitive exchange rates, while business accounts include features for international commerce and accounting integration.

Mobile Application Features and Accessibility of Azimo and Wise

Mobile functionality has become essential for managing international transfers efficiently. Azimo's mobile application emphasizes quick transfers through biometric authentication and saved recipient information. Their app includes features for instant rate notifications and transfer status updates, making it particularly useful for users who need to send money while on the move.

Wise's mobile application stands out with its intuitive design and comprehensive functionality. Users can manage multiple currencies, track exchange rates, and complete transfers entirely through the app. The platform includes features such as automatic currency conversion and spending analytics, which help users make informed decisions about their international transfers.

The notification systems in both applications keep users informed about their transfers in real-time. Push notifications alert users about rate changes, transfer completions, and account activity, ensuring a seamless mobile experience.

Regulatory Compliance and Security Measures Between Platforms

Financial security remains paramount in international money transfers. Azimo maintains licenses from major financial regulators across multiple jurisdictions. Their security infrastructure includes advanced encryption protocols and regular security audits to protect user data and transactions.

Wise operates under strict regulatory oversight in all its operating markets. The platform implements sophisticated fraud detection systems and maintains segregated user accounts for enhanced security. Their commitment to compliance extends to regular updates of their security protocols and immediate responses to emerging threats.

Partnership Networks and Integration Options for Airwallex and Wise

The success of international money transfer services heavily relies on robust partnerships and seamless integration capabilities with financial institutions worldwide. These connections determine the efficiency, speed, and reliability of cross-border transactions while providing users with diverse payment options and delivery methods.

Airwallex has developed an extensive network of partnerships that supports various business needs:

  • REST API integration for customized payment solutions
  • Direct connections with major e-commerce platforms
  • ERP system compatibility for streamlined operations
  • Payment gateway integrations for online transactions
  • Xero integration for accounting synchronization

Wise offers comprehensive integration options that cater to both individual and business users:

  • Open API access for developer customization
  • QuickBooks and Xero connectivity for financial management
  • Zapier compatibility for workflow automation
  • Mass payment tools for bulk transfers
  • Multiple payment processor connections

Best Practices and Strategic Selection Guide for International Transfers

Understanding how to maximize the benefits of these platforms enhances the transfer experience. Azimo works particularly well for transfers to developing markets and mobile wallet destinations. Their competitive rates for smaller transfers make them an attractive option for regular remittances to specific regions.

Wise proves most advantageous for transfers between major currencies and for users requiring multi-currency management capabilities. Their transparent pricing model benefits users who prioritize predictable costs and prefer self-service options for their transfers.

Making an Informed Decision for International Money Transfers

International money transfers require careful consideration of various factors that impact the overall transfer experience. Each platform offers distinct advantages that cater to different user needs and preferences. Understanding these differences helps in selecting the most suitable service for specific transfer requirements.

The choice between Azimo and Wise ultimately depends on individual transfer patterns and specific needs. Consider factors such as transfer destinations, frequency of transfers, and preferred delivery methods when selecting a platform. Regular evaluation of transfer needs and comparison of service offerings ensures optimal results for international money movements.

Both platforms continue to enhance their services and adapt to changing user needs, demonstrating their commitment to improving international money transfers. Users benefit from staying informed about new features and services while maintaining focus on their specific transfer requirements and preferences.

Sources: [1] https://www.top10moneytransfer.com/azimo-review/ [2] https://www.fxcintel.com/research/analysis/azimos-future-growth-plans [3] https://frogcapital.com/think-frog/portfolio-news/azimo-revolutionizes-market-with-one-tap-money-transfer/ [4] https://exiap.co.uk/compare/azimo-vs-wise [5] https://icomparefx.com/compare/wise-vs-azimo/ [6] https://mci.pl/en/leading-european-digital-money-transfer-service-azimo-launches-its-services-in-poland [7] https://moneytransfers.com/comparison/azimo-vs-transferwise [8] https://wise.com/gb/features/

Get Your Keep Card

✅ Fast, easy application –
just 8 minutes to apply, 72 hours for approval!

Start Application
Apply risk-free – no impact on your credit score1

Get Your Keep Card

✅ Fast, easy application –
just 8 minutes to apply, 72 hours for approval!

Start Application
Apply risk-free – no impact on your credit score.1

Get Your Keep Card

Fast, easy application –
just 8 minutes to apply, 72 hours for approval!

Apply with no impact to credit score1